
BRANDING + GRAPHIC DESIGN
As an established independent graphic design studio, your brand is our business. Building of brands through logo & identity has become our niche over the last 20 years. We work with corporate clients, yet enjoy the the close local connections with Bay Area startups, shops and restaurants as well. Currently, we’re helping a Hawaiian restaurant in Capitola – Pono Kitchen & Tap – with branding and apparel illustration. Our newest client is Santa Cruz Naturals – one of the original cannabis dispensaries in the area. We’re refreshing their logo and taking advertising in a different direction. Watch for their new print ads in the major local publications and don’t miss the billboard on highway 152.
Over the last two decades, we’ve helped quite a few businesses. Whether through full identity development or one-off marketing pieces, the variety of products and services we deliver allows for a broader vision of possibility when rethinking your brand. It’s not all about the business however. It’s also about giving back to the community while inspiring the youth to pursue art & design. I am a Santa Cruz City Schools CTE Advisory board member as well as the graphic design instructor at Harbor High.
Get in touch if you’re curious about how Graphic Regime can help your company.
ABOUT US
As an independent Bay Area design contractor, Chris brings award-winning creative to your company. With an extensive background in the arts, combined with 25 years in the industry as a graphic designer / art director, he gets it.
Chris Mark
ART DIRECTION / VISUAL DESIGN
B.S. Applied Art & Design
Cal Poly, SLO
Subha Semetaite
DESIGN / ILLUSTRATION
B.A. Guilford College
University of NC School of the Arts
CAPABILITIES
Our core services include both print and web design with a specialty in brand building / corporate identity. We create websites, logos, packaging, advertising, brochures, menus, catalogs, info graphics, apparel graphics, illustration, signage, in-store display, full event booths and some other things. We handle everything from complete identity development to smaller individual design requests.
BRANDING
Building a passionate audience who stands behind your product is the key to longevity. Our work gets the attention of your audience.
COMPONENTS:
Logos, Symbols, Icons, Identity, Brand Guidelines
- Competitive Landscape & Target Audience Analysis
- Conceptual Thinking & Sketching
- Logo / Visual Identity
- Collateral Systems
- Building & Vehicle Signage
- Brand Guidelines
We cut our teeth on print marketing in the late ’90’s and still can’t get enough of it.
COMPONENTS:
Packaging, Advertisements, Brochures, Menus, Catalogs, Direct Mail, In-store Display, Tradeshow
- Marketing Strategy
- Target Audience Analysis
- Content & Asset Development
- Layout & Design
- Production
- Photoshoot Art Direction – Studio & Location
- Print Buying
- Vendor Acquisition & Management
- Press Checks & Proof Approval
WEB
We’re experienced at creating positive human interaction through web travel. We consult and plan with you, design, produce, implement, and manage the entire process.
COMPONENTS:
Website Design & Development, eNewsletter Design & Development, Online Banner Ads
- Content Strategy & Development
- User Interface (UI)
- Campaign Strategy & Planning
- Creative Ideation
- Visual Design
- Responsive / Mobile-Friendly Development
INDUSTRY RECOGNITION
Nearly 100 international graphic design awards, member of the International Academy of the Visual Arts
W3 Awards : 1
Featured in : Creativity Annuals 36, 37, and 38 as well as Create Awards Magazine 08
WHO WE WORK WITH
Our client base is diverse both in size and the industries they represent including action sports, construction, education, entertainment, fashion, food & beverage, healthcare, and technology.




















CONTACT US
We're open for business during Covid-19 and accepting new projects. Sadly however, we're no longer holding in-person client meetings. If you send a message or give a call, we can chat about your business needs and plan for next steps toward design.