Aikane Surf - womens surf apparel - Graphic Regime
Aikane Surf Company
Industry

Surf, Action sports, Water sports, Apparel, Fashion

Services

Apparel, Pattern design, Website design, Advertising, Print collateral, Illustration, Tradeshow, Photography, Point of purchase (POP).

Project Goals

Stay ahead of the womens’ surf industry fashion trends, creating unique apparel lines for female surfers.

Background

Aikane filled a whole in the womens’ surf industry with functional and stylish riding apparel. As a local Santa Cruz startup clothing company, the barrier to entry was fierce with established brands like Roxy, Billabong and Quicksilver firmly rooted in the marketplace.

The owner created high quality, functional surf apparel for women searching for utility and style in clothing that was versatile enough to surf in yet wear around town. Things like cell phone compartments and lip balm holsters set the product apart from the standard issue surf equipment available to the ladies. Focusing on the little things that make big things possible allowed Aikane to compete with the “big boys” in retail locations like REI.

Print Collateral  //  32 Page Apparel Catalog
Aikane Surf - womens clothing apparel catalog - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane Surf - womens apparel catalog spread - Graphic Regime
Aikane - Kim Mayer - Graphic Regime
Apparel  //  Fabric Pattern and Garment Graphics
Aikane Surf - womens apparel - rashguards shorts - Graphic Regime
Aikane Surf - womens apparel tees skirts - Graphic Regime
Aikane Surf - womens apparel sticker - Graphic Regime
Aikane Surf - womens apparel Fiji tee illustration - Graphic Regime
Aikane Surf - womens apparel palms tee - Graphic Regime
Aikane Surf - womens apparel steamer lane tee - Graphic Regime
Website Development  //  Design and Build
Aikane Surf - womens apparel website - Graphic Regime
Photography  //  Art Direction on Location with Art Durand
Aikane Surf - womens apparel photography - Art Durand - Graphic Regime
CONTACT US

It looks like you might have a project in mind. When you call you’ll reach Chris, the principal designer who will review branding and graphic design needs with you and set up an initial meeting to learn more. Whenever possible it’s helpful to kick things off with a face to face meeting to steer things in the right direction from the beginning. Give a call or shoot an email over today. We’re always excited to work with new clients looking for creative solutions to marketing needs.