UCSC University of California Santa Cruz header - Graphic Regime

UC Santa Cruz

Industry


Education, Higher learning, Computer Science

Services


Logo design, Presentation, iPad game graphics

Project Goals


Help establish the identity of The Games & Playable Media department and its related research projects in the Baskin School of Engineering.

Background


UCSC ranked 7th on the Princeton Review’s list of “Top 25 Graduate Schools to Study Game Design for 2014.” 

Mobile gaming is changing the landscape of digital interaction. It’s a prolific media format rapidly changing the industry and a driver of technological & cultural innovation requiring cutting edge approaches in engineering, social and design solutions.

We first wrapped our heads around the niche educational gaming sector, following the indie movement both in gameplay and visual style. The recent visual trend in gaming harkens back to the 1980’s simplistic pixel play of Super Mario Brothers and its left to right flow to reach the “Boss Level” which gave us a good starting point to move from.

Identity  //  Xylem logo development

Xylem is a mobile iPad puzzle game. Players take on the role of a botanist tasked with analyzing exotic plant specimens and figuring out simple mathematical expressions to describe their behavior.

Xylem UCSC University California Santa Cruz Computer Science Department logo icon design - Graphic Regime
Xylem UCSC University California Santa Cruz Computer Science Department logo concept - Graphic Regime
Xylem UCSC University California Santa Cruz Computer Science Department logo icon design - Graphic Regime
Xylem UCSC University California Santa Cruz Computer Science Department logo icon design - Graphic Regime
Xylem UCSC University California Santa Cruz Computer Science Department logo icon design - Graphic Regime

Mobile Game  //  Xylem : the (code) of plants

Miraflora is bursting with never-before-seen plant life – as well as possible miracle cures – and the whole world wants to stake a claim. In the midst of this Green Rush, you arrive to the new island as an experienced botanist determined to make the next big discovery. Use your Floraphase Comparator along with your wits and problem-solving skills to identify and catalogue new specimens, gain prestige among your peers, and become an Island Icon.

Xylem UCSC University California Santa Cruz Computer Science Department mobile app game design - Graphic Regime

Identity  //  Games & Playable Media Logo

Among the top-ranked programs in the world, the UCSC MS in Games & Playable Media 12-month program prepares students to take their gaming ideas from concept to creation in a state-of-the-art environment.

UCSC University California Santa Cruz Computer Science Department Games & Playable Media Logo design - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Games & Playable Media logo design - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Games & Playable Media logo design - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Games & Playable Media logo design - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Games & Playable Media logo design - Graphic Regime

Identity  //  Chekofv Logo

Among the top-ranked programs in the world, the UCSC MS in Games & Playable Media 12-month program prepares students to take their gaming ideas from concept to creation in a state-of-the-art environment.

 UCSC University of California Santa Cruz Computer Science Department Chekofv logo design - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Chekofv logo concept - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Chekofv logo concept - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Chekofv logo concept - Graphic Regime
 UCSC University of California Santa Cruz Computer Science Department Chekofv logo - Graphic Regime

Having previously worked with Chris on branding, print marketing and a mobile app, we were confident in his expertise with all media types. We approached he and his team to develop several logos and graphics for an unusual research game. They really came through and captured the spirit of our game which spoke well to the target audience.

– Jim Whitehead, Professor of Computer Science : UCSC

CONTACT US

It looks like you might have a project in mind. When you call you’ll reach Chris, the principal designer who will review branding and graphic design needs with you and set up an initial meeting to learn more. Whenever possible it’s helpful to kick things off with a face to face meeting to steer things in the right direction from the beginning. Give a call or shoot an email over today. We’re always excited to work with new clients looking for creative solutions to marketing needs.